How a top agency reclaimed development time by automating accessibility improvements with UserWay

WineGlass Marketing keeps accessibility flowing for all its websites

WineGlass Marketing case study
WineGlass Marketing case study

WineGlass Marketing leads with digital inclusion tech

WineGlass harnesses the right tech tools for clients to develop direct marketing strategies for successful acquisition, retention, and sales programs. Today, continuous accessibility, compliance, and usability is a must-have for all digital properties.

Championing accessibility as a UserWay strategic partner

By partnering with UserWay, WineGlass Marketing was able to expand its offerings with top-performing technology, access certified accessibility expertise, and dedicated support teams. This way, UserWay supports all of the agency’s legal, technical, and marketing needs. With 50+ supported languages and a Legal Pledge included, the agency was empowered to deliver exceptional accessibility solutions to its large client base.

  • Industry

    Advertising Services

  • Challenge

    WineGlass vetted WordPress plugins and AI-powered solutions, but competitors missed the agency’s targets. The agency understood that manual scans risked compromising accessibility, prompting their search for a reliable digital accessibility partner.

  • Solution

    WineGlass partnered with UserWay for automation, seamless workflows, continuous compliance, and award-winning support.

  • Results

    WineGlass now makes their clients digitally inclusive by offering continuous ADA compliance, improved usability and website performance.

Dan Pendergast

“No matter how many times you manually go through a website and make all those changes to ensure it’s ADA-compliant, all it takes is one new image to open yourself up to the risk of creating an inaccessible website. So when we discovered UserWay, we saw a trustworthy company. They knew what they were doing”

- Dan Pendergast

Technology Specialist, WineGlass Marketing

The UserWay solution chosen by WineGlass Marketing

UserWay’s Pro Widget 4.0

A complete framework of AI-powered solutions that make digital assets continuously compliant with global accessibility standards, laws, and guidelines, including:

"Our team takes pride in providing award-winning marketing services to our beverage industry clients, most of which are wineries that sell in the direct-to-consumer space.” says Dan Pendergast.